Tegumi wrote...
He's saying that the reason for their success was the fact that the stories in their RPGs is what made them so popular. The assertion here is that the medium of genre is less important than the content.
I can see where your surprise comes from, but it seems to be a very superficial way of interpreting what he said.
Two things bother me about that. Firstly, if that was his goal, than as an adult and a representative of a company, especially a company he owns, he should've planned ahead for making such a statement. He clearly didn't going by how he spoke.
_Secondly, what you stated is not at all what he said.
Operating under that assumption that amidst his fumbling and blatant misconceptions he was trying to say what you said, if he
was trying to state that the story and content of a game surpasses the classification of genre, then there are countless other ways of doing so than coming down on a single genre. That is doubled since said genre is the staple of his company. It's then
tripled when we the readers recall all the times Bioware execs have gone on record stating that Bioware knows more about making RPGs/what is and isn't an RPG more so than any other (the first that comes to mind is when one of them stated JRPGs aren't true RPGs).
If all he wanted to say was "Let's not pigeonholed our games by sticking them to specific genres", then he simply needed to say so. Or, better yet, hire someone like you to do so.
What he said was exactly what he meant. He was even clearly about to say that RPGs on a whole are irrelevant, but decided to switch it to something akin to "soon becoming irrelevant". This is made obvious by yet another fumble in how he spoke.
Everything he said was as if a kid decided to paraphrase someone smarter than them about a subject they knew nothing about before rambling on, spouting blatant idiocy nearly every other sentence.
I wish the guy was as smart as you, but he clearly isn't, at least not when RPGs and public relations are involved.